Top 5 Consumer Finance Apps in the Middle East Q1 2023

In Q1 2023, the top five consumer finance apps in the Middle East displayed significant performance metrics in terms of downloads and active users. Here’s a closer look at the trends observed for each app:

AlRajhi Mobile experienced a consistent pattern in weekly downloads, peaking at around 111K in the final week of March. The app also maintained a high number of weekly active users, with a slight increase towards the end of the quarter, reaching approximately 3.95M users.

SNB Mobile saw a varied download trend, with the highest number of downloads at about 91K in late December. Active users peaked at approximately 875K in late February, before stabilizing around 774K in the last week of March.

ENBD X had a more modest download rate, with a peak of around 43K in late December. However, the app’s active users showed a steady growth, reaching nearly 150K by the end of March.

Alinma Bank maintained a stable download rate throughout the quarter, with a peak of around 26K in late January. The active users remained consistent, slightly increasing to about 437K by the end of March.

Alinma App - تطبيق الإنماء, a newly released app, showed a significant surge in downloads, especially in the week of March 20, reaching approximately 121K. Active users also saw a notable increase, peaking at around 100K in the same week.

These insights are based on data from Sensor Tower, where more detailed performance metrics can be explored further.